Type
Personal Project
Brand
Grieta
Product
Coffee Shop
Industry
Beverages
Year
2025
Grieta Coffee Bar is your specialty coffee shop in Roma Norte, Mexico City. The concept revolves around specialty coffee, but it also offers a selection of bakery items, desserts, and drinks designed to complement the coffee experience. The idea behind Grieta is to create a bohemian, welcoming, and contemporary space, with a visual identity built around terracotta, green, and beige tones. Coffee is the protagonist, but the experience goes beyond simply “having a coffee.”Boke is the roasted coffee brand used at Grieta and also available for purchase as whole beans.
Grieta aims to connect coffee, culture, and experiences through activities such as tastings, workshops, and coffee.
THE BRIEF
A short CGI animation created for Grieta Coffee, inspired by the brand's name and visual identity. The project highlights the café's new takeaway cups while reinforcing coffee as the core product and central element of the brand experience. Through a clean and engaging visual narrative, the animation combines product-focused storytelling with subtle references to the concept behind Grieta, creating a memorable and distinctive brand presentation.